Content with Nima
Let's Get Creative
Expert-led beauty content that connects with your audience. With over 20 years in the industry, I translate technical beauty and skincare knowledge into simple, engaging content that educates, inspires and drives results.
A Unique Perspective
I'm not just a content creator. I'm a makeup artist, skincare educator, national trainer and product developer. For over 20 years, I've worked at every level of the beauty industry, from training professionals across Ireland and the UK to founding my own award-winning brush brand, Nima Brush.
This dual perspective means I understand both sides of the story. I know what it takes to build a brand, connect with customers and communicate value. I also know how to take the technicalities of beauty, skincare and product formulations and translate them into practical guidance that real people can actually use.
I've spent over a decade developing my own brand, sourcing products, building a loyal following and growing a business from the ground up. I know first-hand what brands need when promoting their products online: authenticity, expertise and content that genuinely resonates.
I've developed a loyal and engaged following on Instagram and social media, where I share expert videos and reels focused on product application techniques, ingredient insights, results and honest recommendations. My audience trusts me because I only collaborate with brands I truly believe in.
Niamh is not just a makeup guru, she's a makeup goddess! Whether it's brushes or brows, foundations or facials, Niamh is your only woman. She's a mentor and a visionary. She just knows when it comes to products!
Deirdre NiGhabainn, 2024
Content Services
I create engaging, educational content tailored to your brand's needs:
Product Application Tutorials - Step-by-step demonstrations showing your audience how to achieve the best results
Ingredient Education - Breaking down complex formulations into accessible, trust-building explanations
Product Reviews & Recommendations - Honest, expert reviews highlighting who each product suits and why
Instagram Reels & Videos - Fun, relatable, scroll-stopping content that drives authentic engagement
Educational Series - Multi-part content that positions your brand as an authority
Partnership Content - Featured posts, dedicated collaborations and integrated campaigns
How I Work
I only collaborate with brands I genuinely believe in. Authenticity matters to my audience, and it matters to me. If I'm recommending a product, it's because I've used it, tested it and trust it.
I'm a true people person with a professional background in education, which means I know how to communicate clearly, make complex information accessible and connect with audiences in a way that feels natural and engaging.
When we work together, you'll get content that's on brief, on time and genuinely effective. I understand brand objectives, I deliver what I promise, and I bring over two decades of industry expertise to every collaboration.
If you're looking for fun, relatable, expert-led content from someone who understands both the artistry and the business side of beauty, let's talk.
Ready to Collaborate?
Whether you're launching a new product, building brand awareness or looking for ongoing content partnership, I'd love to discuss how we can work together to create something meaningful.